>
>
The iPhone 18 Pro Max combines Apple's largest iPhone display with the A20 Pro chip and a 48MP Pro Fusion camera system. With up to 43 hours of video playback, it's built for demanding photography, video, gaming and everyday use.
Three alternatives to consider:
iPhone 17 Pro Max - last year's flagship at a lower price, still with a full Pro camera system
iPhone 18 - the same new design and great cameras for noticeably less money
Samsung Galaxy S26 Ultra - the biggest Android flagship, with a built in stylus and huge zoom range
The Pro Max brings together Apple's largest display, A20 Pro performance and a complete Pro Fusion camera system in a durable aluminium design.
A durable aluminium unibody with Ceramic Shield 2 on the front and back, slim bezels and IP68 water and dust resistance.
A 48MP Pro Fusion camera system with Main, Ultra Wide and Telephoto cameras, plus variable aperture, advanced zoom and high-resolution photography.
Shoot Dolby Vision video up to 4K at 120 fps, alongside ProRes, ProRes RAW and Apple Log 2 for professional workflows.
A 6.9-inch Super Retina XDR display with ProMotion, Always-On technology and up to 3,000 nits peak outdoor brightness.
The A20 Pro chip combines powerful performance with a next-generation vapour chamber and dual 16-core Neural Engine for demanding apps, gaming and Apple Intelligence.
Up to 43 hours of video playback makes the iPhone 18 Pro Max Apple's longest-lasting iPhone yet.
The iPhone 18 Pro Max comes in Black, Silver, Glacier and Burgundy, with 256GB, 512GB, 1TB and 2TB storage options.